COMPARATIVE CHARACTERISTICS OF VALUE ORIENTATIONS OF VARIOUS GENERATIONS OF RUSSIANS

Korzh Natal'ya Vladimirovna, Candidate of sociological sciences, associate professor, sub-department of sociology and human resource management, Penza State University (40 Krasnaya street, Penza, Russia), natalya.korzh@mail.ru
Shchanina Ekaterina Vladimirovna, Candidate of sociological sciences, associate professor, sub-department of sociology and human resource management, Penza State University (40 Krasnaya street, Penza, Russia), shchanina@mail.ru

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Background. When analyzing relations between various social groups, values act as indicators of how successful these relation will be. For the sake of stable society it is necessary to concord and mutual understanding between various age groups regarding basic values. The aim of the work is to analyze value structures of young and elder generations, to reveal theor common value orientations.
Materials and methods. The research tasks were implemented on the basis of the analysis of publications by Russian sociologists on the problem of generations and their value orientations, as well as on the basis of results of a survey, conducted in the framework of a grant in Volga Federal District. Credibility of differences was estimated by the Fisher criteria φ*. To determine tightness (strength) and direction of correlation bonds between generations when choosing some values or other the authors used the method of Spearman rank correlation.
Results and conclusions. The sociological research results allowed to reveal value orientations of various age groups. The obtained data have shown that basic values in the Russian society, dspite age-related differences, for all generations are the same (family, prosperity, work). One may conclude hereby that certain value orientations are a critical factor of integration of various generations of Russians.

generation, value structure, values, value orientations, youth.

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